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Six major trends of China's leather industry in 2018
From: Rainbow leather Co., Ltd. Post date: 2018-09-05


In 2018, China's leather industry has just ushered in the recovery of the situation suffered from trade wars, development is facing too many possibilities and uncertainties, shaping the future, and fulfilling the dream has become the common mission of the industry.

Since this year, China's leather industry has been running steadily and slowly, and the growth rate of major economic indicators has declined compared with last year. From January to June, the sales revenue of China's standard leather industry was 576.22 billion yuan, up 4.3 percent year-on-year, and the growth rate dropped by 2.3 percentage points; the total profit was 33.39 billion yuan, up 4 percent year-on-year, down 5.1 percentage points. With the development of Sino-US trade disputes, the impact also affects the leather industry. For the export-oriented leather industry, the future development has increased more uncertainty. On this occasion, the coordinated development of the upstream and downstream industry chain is becoming more urgent and important.

The industry still has fresh memories of the impact of the last financial crisis. Between 2008 and 2014, the price of a piece of leather soared from 28 yuan to 110 dollars, and the price of a cowhide soared from 13 dollars to 80 dollars. As the consumer trend shifts, the price of raw materials increases rapidly again, which accelerates the shift of shoe companies to lower-cost alternatives, and this trend is hard to reverse in the short term, resulting in the recent supply of raw materials in excess of demand, causing long-term damage to the industry's ecology.

The 2008 China Leather International Exhibition (ACLE) opened with opportunities and challenges of industrial change. The 90,000-square-meter exhibition attracted many countries and thousands of exhibitors from 36 countries and regions, covering the whole industrial chain of leather, super-fiber, leather, shoes, accessories, machinery, commerce and services, exceeding 20,000. Visiting buyers. Faced with the changing situation, the enterprises in the leather industry and the upstream and downstream take this opportunity to go hand in hand to explore the symbiosis of integration and development, cultivate new economic growth points, effectively promote industrial optimization and upgrading, promote the sound development of industrial ecology with the strength of industrial union, promote product iteration, meet consumer demand, and lead the overall development of the industry.

Product structure optimization
In the first half of this year, China laid down 310 million square meters of light leather production. Among them, Hebei, a big leather province, has witnessed sustained and high-speed growth after the completion of the phased progress of environmental protection, providing a strong support for the recovery of the industry. When the shoe upper leather and furniture leather tend to be stable, the demand for automotive leather shows an obvious upward trend, becoming a new growth point to promote the development of the industry. In 2017, China's automobile production and sales boom, the value of both approaching the 30 million vehicle pass, is expected to this year's car sales growth and last year's level. This has greatly stimulated the demand for automotive interior materials, Mingxin, Zhenjing, Xinghao and other leading automotive leather enterprises have brought new products to the exhibition. The products exhibited by Ming Xin Xuteng include 29 patented technologies, including low volatile organic compounds (VOC) automotive leather produced by clean, salt-free leaching, acid tanning and enzymatic wool preservation and depilation technology. In addition, a hundred years of automotive leather enterprises German leather leather will also debut for the exhibition.


Continuous improvement of product performance
After the industry enters the structural adjustment period, the promotion of environmental protection has become the only way for the development of enterprises. Only the products which meet the requirements of the customers can win the market. Eco-leather enterprises such as Xingye, Taiqing, Dongming, Hongsi Hai, Yulin Fuying, etc. are constantly carrying out technological innovation and product innovation to give leather excellent product performance while meeting increasingly stringent regulatory standards and changing market demand. The theme of the exhibition is "New Spring and Summer 2019 Products". The exhibits are still focused on the design and development of cattle's top leather products, mainly on candy and classic colors, including flat NP series, fine flower wrestling series, wrestling series, chrome-free tanning series, 3D series and so on, involving shoes, belts, sofas and other leather collars. Domain.

Environmental technology is changing with each passing day.
The environmental demand of the upstream leather industry stimulates the leather enterprises to seek innovation and change in order to realize the clean production of the leather industry. Foreign chemical giants such as Lansheng, Kromo and TFL have paid more and more attention to the Chinese market. In November 2017, Longsheng Global Board of Directors moved to China for the first time, the company clearly stated that China is the group's most important market, but also the future development of the top priority, Longsheng will be the best and latest technology, directly into the Chinese market. Domestic Desailers, Bosco, Li Ning, Dawei and Shenghui are also constantly innovating. They compete with these international companies and join hands with enterprises to develop green leather. Desailer will introduce a series of high performance fatliquor products in 2018, dedicated to providing high quality fatliquoring solutions for manufacturers, improve fatliquoring effect and reduce the COD value of fatliquoring wastewater.

New materials emerge in endlessly.
In 2017, China's shoe industry as a whole realized a V-shaped reversal to a certain extent. The growth rate of major economic indicators reversed the trend of continuous decline for several consecutive years. Exports have rewritten the historical record of two consecutive years of volume decline, but the overall recovery of the shoe industry is fragile. From January to June 2018, the sales revenue of China's regulatory shoe industry reached 335.13 billion yuan, an increase of 6.2 percent over the same period of the same period; the output of the national regulatory leather shoes and boots reached 2 billion pairs, an increase of 3.2 percent; however, exports declined sharply. As the front end of the industrial chain, the innovation of shoe materials strongly drives the upgrading of new technology and equipment. At present, the front-end design and shoe material technology research and development of shoe enterprises is very urgent, need to strengthen communication and cooperation between upstream and downstream industrial chain, to provide a perfect integration of technology and design. New materials should not only improve the performance of products, but also cater to the needs of shoe design, in order to enhance the consumer experience. Dezhou Xinhua Run innovates in various fields, such as functional shoes, fashion shoes, style shoes and so on. Through cooperation with customers and partners, it constantly opens up the market. To reduce carbon emissions and achieve biodegradable materials, the company is developing and promoting bio-based succinic acid microporous polyurethane foams, new materials will be used in biomass soles and other applications.

Intelligent manufacturing accelerates
According to the investigation of China Leather Association, the degree of subdivision of leather industry, integration of luggage industry and intelligent manufacturing is low. At the time of industrial transformation and upgrading, the promotion of intelligence, automation and data is a powerful impetus for the industry to change from scale expansion to benefit growth. Standard, Emma, Elle, Taiwei, Baoying, Waxop, Mingling and other famous mechanical enterprises show cutting-edge production equipment and manufacturing technology, help enterprises through technical transformation, equipment upgrading to introduce new kinetic energy, improve production efficiency.  Emma CNC pioneered hand-painted digital leather recognition technology, which can identify natural leather defects by hand, flexibly distinguish different leather parts of the grade, within 3-4 minutes to complete a natural leather within 60 square meters of digital definition and intelligent typesetting.

Industry exchanges continue to deepen
China Leather Association 30th anniversary achievement exhibition, exhibition industry 30 years history picture scroll. In 2018, the Leather Association of China was set up 30th anniversary. It is also China International Leather Fair 20th anniversary. As one of the organizers of the exhibition, the China Leather Association has set up a special exhibition gallery called "30 Years of China Leather Association". While participating in and observing the exhibition, colleagues in the industry can browse the 30-year history of the leather industry, appreciate the excellent samples of leather signs and ecological leather, and personally test leather parts in the handmade leather arts and crafts area. The fun of making.

The fashion trend exhibition area shows the designer's demeanor. China International Leather Fair is responsible for the promotion of natural leather. This year, a special natural leather area was set up to promote the beauty, quality and application of leather to designers, creators and consumers. The Leather Trend Zone was first set up at China International Leather Fair to demonstrate the trends of spring and summer 2009 fashion colors and fabrics with leather samples from exhibitors; several designer workshops provide young designers with an in-depth experience of training activities organized by senior instructors; and the exhibition of classic sneakers allows visitors to enjoy. At the same time, you can see the perfect combination of shoes and leather.

Scientific and technological innovation exhibition area, to see the future direction of development. China International Leather Fair has always played a forward-looking role. It has set up special science and Technology Innovation Exhibition areas. It focuses on the future development of the industry in the three aspects of street luxury, green technology and city-walking, including the themes of private customization, biotechnology, sustainable development and other innovative technologies. A day's "Shanghai shock" conference was launched.

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